Railways (Weekend Watch)

November 14th, 2010

Here is a fun and creative advertisement for Indian Railways.  Well worth 1 minute of your time!

httpv://www.youtube.com/watch?v=Y8IdvCv0HQc

Train journeys have been an integral part of our lives, but it takes a special effort to capture some of these nuances on film. Working on this project, to me personally has been one of the most satisfying and emotional experiences,” said Sanjay Thapar, group president – North and East. He continued, “When we were briefed on the Indian Railways project, one glaring fact that astounded us all was that the Indian Railways is possibly the biggest brand in this country — we could not recall a bigger, historical and equally endearing brand than that of the Indian Railways.

Via Urbanophile’s Urbanoscope

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